Greek tourism figures 2011


Greek tourism at a glance - 2011 figures
international tourist arrivals16.427.247
international tourism receipts10.504,7 mi. €
average per capita tourism expenditure639 €
seasonality54% of int. tourist arrivals between July and September
market share based on international tourist arrivals1,6% world, 3,2% Europe
contribution to GDP15,8%
contribution to employment17,6%
total employment720.600
hotel capacity9.648 units / 763.668 beds
concentration of supply66% of hotel beds are concentrated in 4 areas of Greece
top 5 markets based on int. tourism receipts (mi. €)Germany (1.838,3), U.K. (1.205,4), France (839,6), Russia (743,0), Italy (626,9)

source: tourism generis, based on data provided by the Bank of Greece, the Hellenic Chamber of Hotels, the UNWTO and the WTTC