Dr. Antonios Giannopoulos is an expert in marketing and communication, specialising in the services industry and the tourism sector.
Holds a PhD in Marketing & Communication and an MBA from Athens University of Economics & Business. Research based on nationwide data collection in collaboration with more than 100 city and resort hotels (supported by SETE-Greek Tourism Confederation and regional associations).
Provided consulting services in the field of destination management and tourism satellite account, customer satisfaction and guest loyalty (Athens Laboratory of Research in Marketing) and collaborated with the European Marketing Academy.
From management position in the services industry, he has performed supervisory activities, ensuring the implementation of corporate marketing communication strategy.
Presented various works and scientific publications on destination branding, market orientation and internal marketing, combined with invited speeches on tourism marketing and cultural diplomacy. Published travel and tourism articles, acting as a foreign correspondent.
Served as an auditor and registered expert for EU programmes and organisations at national and European level.
As an official representative in the European Council of Doctoral Researchers, he participated in special workgroups in the frame of the European Research Era.
He speaks Greek, English, French and Italian.